PHP: In-Demand Programming Skill

PHP: Powerful, Hot, and Painless Programming

March 2009

There's no questioning the popularity of PHP technologies on the Web. After all, PHP, aka "Personal Home Page" (yeah, we didn't know that, either), is sitting pretty at the number 2 spot on the Elance Online Work Index Top 100 list. But what exactly makes it one of the most sought after programming skills by businesses today? This month, we've brought in Jeffrey McManus, CEO of Platform Associates, to give us some insight.

In the past few years, PHP has emerged as one of the A-list programming languages, taking its place alongside Java and the .NET Framework as one of the most popular languages for developing web sites. In fact, PHP is currently used to create some of the highest volume web sites in the world, including Yahoo!, Facebook, and many others.

A big reason for PHP's popularity is its ease of use, unique suitability to the web development use case, and good performance. Because PHP's core libraries are written in C++, PHP developers can enjoy the productivity associated with a scripting language while taking advantage of the performance benefits of a compiled language.

Another big factor in PHP's popularity is its ubiquity. It's available on every major web server and on every modern server operating system. As an open-source technology, PHP has been historically associated with open-source platforms (specifically the Linux operating system and the Apache web server), although PHP runs well on Windows as well. Microsoft even provides a Web Application Installer product that makes it easy to install PHP on Windows. You can also use this tool to install popular software written in PHP, such as the blogging software WordPress or Blogger and the content publishing system Drupal. Both of these packages are also free and open-source, which means that if you're courageous, you can view and even modify the source code to fit your requirements.

Learn more @
www.php-tutorialbook.com

That said, setting up PHP on a Linux distribution such as Ubuntu is even more straightforward than on Windows. When we do a PHP programming project for a client, we can typically set up and configure a development web server running PHP in 10 minutes or so. This translates into a huge productivity benefit since we can easily start coding right away without having to fiddle with installer disks, license keys, and multiple reboots. (For us, the extra few dollars you'd spend on a Windows server license doesn't even factor into it. This is more about conserving that more valuable and costly resource — our developers' time.)

PHP also provides a number of productivity features for web developers that make it ideal for web development. For example, it's easy to embed PHP code into an HTML document to easily add dynamic features to a web page.

And many features that web developers need every day, such as encryption, graphics manipulation, file handling, and database access, are available out of the box.

Another reason for PHP's popularity is community support and information. There is a wealth of articles and blog posts online covering PHP programming; it's not difficult to get an answer to a PHP programming question with a simple web search. Because of the strong community support for PHP development, it's not difficult to find developers who are proficient in the language. This is particularly true internationally, where we first began to see a sharp uptick in PHP usage five years ago.

Because of its utility, ubiquity and low cost, we utilize PHP exclusively for new programming projects at Platform Associates. For simple content sites, we've used Drupal for sites like the LogLogic developer portal we developed last summer; we also use Drupal for our corporate site. For certain types of content-driven web sites, we see a significant reduction in cost through the use of free frameworks such as Drupal and Wordpress.

It's clear that PHP has reached a tipping point in terms of popularity among developers and will continue to remain popular for the foreseeable future. In late 2008, the French developer portal Nexen.net did a survey of public web servers and found that about a third of all servers on the web were running PHP. A 2007 Netcraft site survey indicated that PHP was running on more than 20 million unique domains on the public internet (with many more likely running on intranets behind the firewall). More recently, the March 2009 TIOBE Software Community Index (a survey of programming language popularity based on search engine statistics) recently ranked PHP fourth among all programming languages.

Sure, we could go on and on about the benefits of PHP or how prevalent it is in the world today, but the one main takeaway is this: PHP is one of the most popular programming languages on the web today, and it doesn't look like that will be changing anytime in the near future.

Learn Simple PHP fast & easy to add this in demand programming skill to your portfolio of Internet & WEB Skills…

Visit & Review this PDF Ebook for Download @

www.php-tutorialbook.com

To Your Internet & Freelance Success!

Bill Blake

www.blakepublishing.com

"Happy 2009 New Year to All!"

LET 2009 BE THE YEAR WE MAKE IT HAPPEN!

BLAKE PUBLISHING WEBSITE EMPIRE & BLOGS

Wishes Everyone ALL over this Planet a


New Year Filled with HOPE, Good Health,


Peace among Men, and much Prosperity...

May we all Enjoy Good health, a Calm Spirit

and a Safe Journey in this New Year.

William Blake

www.blakepublishing.com

Real Work At Home Jobs

Finding a Work @ Home Job & the Internet & Your Skills:

There are many companies that hire employees to work from their homes. Since numerous real work at home job opportunities are available on the internet, you can search and select the most suitable job for you. However, sorting out the real work at home jobs from the numerous job listing can be a time consuming process. But it is better to spend more time and effort to get a legitimate home based job, then being on the rough end of a scam.

By selecting a real work at home job you can enjoy the flexibility of working conveniently at home and at convenient times for you. You can work as a freelancer or you can join as an employee of a company.

Real work at home jobs include customer service, recruiting, sales, technical, telecommuting or writing. You can start working as a home based agent where you are an employee of a company and provide the required customer service. Another type of real work at home job involves providing administrative and clerical support in the form of a virtual assistant. You can also provide technical or creative services to clients.

If you have knowledge in advanced math or science or in some language, then you can select online tutor jobs. You can also join internet based companies that offer assistance to students in various subjects.

If you have good command over English then you can select the job of writing articles on every imaginable topic. If you submit the content for payment, then you can get the payment after the article hass been accepted. In turn if you submit to the Associated Content site without payment and submit it as free, you can get $1.50 for every 1000 views to your content.

Real work at home jobs allow you earn smart income without compromising your time. You can schedule your work according to your convenience. Part time, full time are available for some home based jobs. You should not be required to spend any initial charges or fees to get a job.

All you need is a computer with internet connection. You would be required to have some basic computer experience.

There are certain home based jobs that require full time work on a proper schedule but provide health insurance, pension, vacation and other benefits as in the case of real job. But you have to takes lot of effort to find such jobs.

If you have sufficient experience and qualification in any job, then you can get such jobs easily and enjoy the fun of working at home and at the same time you can enjoy the benefits of a traditional employee.

To Your Success @ being Your Own Boss!

www.internet-selling.net

www.affiliateprofit-programs.com

Regards,

Bill @

Blake Publishing

PLR: Help Your Online Business Grow

What Exactly Is PLR? (Private Label Rights)


You would have seen a huge revolution in product creation since PLR burst onto the scene and became especially huge during the past few years. But what exactly is PLR?

You no doubt you've heard that phrase touted about the internet before and without boring you with a long explanation, PLR is simply Private Label Rights.

Private Label Rights is basically a piece of original work, i.e. a digital product such as a report, e-book, a transcript, an MP3 recording, video, article, etc created by an author who has given full consent for others to use his/her work for themselves.

Whoever buys or receives this PLR piece of work can then alter or re-edit the information and place their name as the creator of the product without actually writing it from scratch themselves.

If you would like some keyword rich articles written for you -
Just Contact Us!

Why would the creator of the PLR consent to give away full rights to their piece of work? They can usually sell their work on the front end and if it’s quality will keep people coming back for more. There is no shortage of people willing to pay for quality PLR as it’s a convenient way to get products out there faster without having to do all the research and leg work of creating the product from start to finish themselves.

Find More Info Here:

Not All PLR Is Created Equally:

Before purchasing PLR, check the rights you are buying, make sure your operate within the rights terms of conditions

Some may be plain PLR which means you have to respect and adhere to the wishes of the author, there are still terms and conditions attached to their body of work that must be abided by and you will usually find this tucked away within a “Rights” word document, there you will find the stipulations on what you can and cannot do with the content. In certain instances you may not be able to give it away for free or sell them on auction sites. Some PLR state that you may not be able to sell below a certain price so as to hold the products value.

With Unrestricted PLR on the other hand, you have the keys to the bank vault. These usually come with no terms or conditions which means you can do pretty much anything you want. You can sell it for whatever price you wish, on auction sites and in the exact same form as which you purchased it in, you also have the right to sell the source code, which is the raw document format the PLR came in so that others can alter and sell the product on as their own unique content.

If you want to sky rocket your earnings, it pays to alter the content and to be different. Give people a reason to buy from you rather than from the hoard others selling the same thing at a $1 per piece.

So as you can see, there is no way to put you in the product creation driving seat quicker than with PLR.

To Your Online Ecommerce Success!


Blake PDF Ebook Publishing

PPC Advertising for Your Business?

"Reasons for using Pay-Per-Click Advertising"

What is "Pay-Per Click"? "Pay-Per Click", also known as
"PPC", is an easy to understand advertising strategy to
drive traffic to your online website!

There are around 300 million searches at major search
engines everyday. This causes 80% of internet traffic.
Placing your websites on these search engines is very
important in reaching as many potential customers as
possible. But in order to be seen and clicked most
frequently, your website should be viewed at the top most of
the search list. Most people only reach up to the third page
of a search engine so the lower your rank, the lesser the
chance you will be clicked.

In "Pay-Per Click" advertising, you pay to be always visible
on the internet.You select keywords or key phrases about your
website, and the highest bidder ranks the best. There is no
upfront cost.You only pay after a visitor clicks your link.
This is why it is called "Pay-Per Click".

Everyday millions of people around the world click on a
Pay-Per Click Advertising Campaign. With the booming
internet industry and the ever growing online business, an
ad of virtually anybody on the planet can be seen on the
internet anywhere in the world. The important thing is to
get the best cost - per - click for the keywords you wish to
use.

The "Pay-Per Click" advertising campaign is the premier
growth area in online marketing. Last year, an estimated
$741.2 million was spent on "Pay-Per Click" advertising.
The usual search engine optimization can take weeks or even
months to produce results. "Pay-Per Click" advertising can
attract customers at an instant. Why? Because, this cutting
edge ad campaign can be placed on any website and can be
viewed by potential online customers, anywhere, anytime and
all the time. The only challenge is placing the ads on
proper websites that will attract possible customers for a
specific product or services.

"Pay-Per Click" advertising campaign attracts the right
consumers at the shortest possible time. This is the most
cost effective way of marketing products or services. You
can also monitor the customers who visit your site, what
they are looking for and what they are buying. With the
right creativity on using the right search-phrases, we can
direct the right people who are willing to do business with
us. "Pay-Per Click" advertising can easily be managed 24
hours per day and 7 days a week through the internet. This
allows you improve the campaign strategy by effectively
responding to the activities of both customers and
competitors.

So what are you waiting for? "Pay-Per Click" now and let
your business take the fast route to success.

And Remember, there are more PPC companies online than just
the 1-2 Big names for you to choose from. Decide on a Budget
to start with so you can test the market for your content
and specific keywords. Test - Test - Test is the way to find
out how to best spend your money on PPC advertising.

Free Internet Advertising Tip

As promised, here is an article to give you a break from the many Marketing Strategies that we are posting here from Volume One.


The Best Internet Advertising is Free Internet Advertising

Free internet advertising is one of the key methods for promoting your products and services to thousands of free classified ads.

Most of these free classified ads web sites give you the power to facilitate marketing with features such as classified ads submitter forms. Features like this give free Internet advertising an extremely fast way of getting your products or services on line. It is accessible 24/7 allowing you access anytime, it's very effective and efficient and most of it comes free. No downloads. No sign-up fees. No hidden charges. No annual or monthly fees. No sales fees. It is absolutely at no-charge.

Free internet advertising makes it easy for you to put free ads on several of the premier quality web sites whenever you want, for free. This kind of benefit you get from free internet advertising can only do, to say the least, miracles for your business. Most of these free internet advertising companies give you 3 slots to advertise any product or service for free.

Free internet advertising is the perfect way and best way to make your products or services known to the millions of prospective consumers in the Internet and make your web site start producing money. There is an enormous audience for free internet advertising that is present in the Internet, that the probability of anyone needing your services or wanting to buy your products is very high. There are free services out there that may suit your services, products and web site. Browse the internet for the best free internet advertising for assessment on their amenities and features how to advertise or join your web site for free internet advertising.

Most web sites promoting free internet advertising have features like classified ads submitter – where you can get a enormous exposure with instant results and expand your sales by large volumes over night, opt-in email lists – non spam bulk emailing program, guaranteed 100% legal. Opt-in email lists are created by people who have volunteered or ‘opted-in’ their email addresses to these lists. These lists are very effective for creating personalized email to prospective clients.

Free internet advertising offers you a great technique for building traffic. People constantly search on online free internet advertising ads for specific services or products. Free internet advertising target clients inclined to buying a particular kind of product or service in mind. And the best reason to advertise in free internet advertising is because it is absolutely free.


Blake Publishing: PDF Ebook Publishing & Marketing.
Free e-book downloads offered at many of our websites such as:
www.free-books.net

We also offer Freelance Writing Services for: Web Content, BLOGS, Articles, ebooks, Press Releases and all your online Internet Marketing Information needs.

Kind Regards,


www.blakepublishing.com

Marketing Strategies Vol 1 - Continued

7. The "They All Did" Strategy

The "one person (your product's benefit), another person (your product's benefit), this person (your product's benefit)..." strategy gives your prospects specific examples of people that have benefited from your product. You could present them as customer success stories or short little benefit bullets in your sales letter. You could even add their actual testimonials.



8. The "Personal Partner" Strategy

The "as a bonus, become one of my personal JV partners..." strategy tells your prospects that if they purchase your product, they can also promote your product. You could give your customers a higher commission rate than your free affiliates, just like you would your top personal JV partners. You could even tell them how many JV partners you have and the reputable names that are involved.



9. The "Lying Down" Strategy

The "when you're lying in bed tonight and staring at the ceiling imagine..." strategy tells your prospects to imagine the benefits of your product. Most people won't purchase the first time they see your ad so this helps persuade them to buy later when they're not viewing your ad.



10. The "By Yourself" Strategy

The "why would you try to do it yourself when you can get (your product)..." strategy tells your prospects to question why they would try to gain their desired benefit by themselves. You just need to convince them how much harder it would be without your product’s help.



11. The "It's Possible Now" Strategy

The "we live in a time where it’s possible to (your product's benefit)..." strategy tells your prospects it's the perfect time to gain their desired benefit because of the resources that are available to us in this day and age. Of course one of those resources would your product. You would relate your product to the type of new features it has; for example, new technology, new materials, new chemicals, etc.



12. The "Left Behind" Strategy

The "tons of people are jumping on the bandwagon, are you being left behind?..." strategy tells your prospects that they could be missing out on an opportunity to reach their goals with your product. You can remind them that they may have already heard about it on TV, in print publications, on the radio or on the Internet.

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Check out the New "Paydotcom" Products Widget for Internet Marketing now shown on the right side of the Blog. Some quality products at some great prices to choose from.

We will try to sneak in a Post of special interest just so not to bore you with all the Marketing Strategy Tips in this Volume 1...

Kind Regards,

Bill @ Blake Publishing